The Noofah - Limited Edition Kula Collab!
Product details
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If you’ve ever packed a damp loofah into a ziplock bag after camping… tried to shower at a campground with one of those sad little hotel washcloths… or wished your travel gear felt a little more intentional and a lot less disposable, the Noofah was made for you.
The Noofah is a reusable exfoliating wash cloth designed for travel, camping, van life, gym bags, hostels, road trips, festivals, and everyday showering. It combines a soft cleansing side with a gentle exfoliating mesh side, creating a lightweight, quick-drying alternative to bulky loofahs and constantly replacing disposable shower products.
This special collaboration combines the original Noofah design with signature Kula artwork, so now your shower gear can match your favorite trail gear. Which is objectively delightful.
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Unlike traditional loofahs that stay wet forever, collect mystery smells, and eventually get thrown away, the Noofah is lightweight, quick-drying, reusable, and machine washable. It’s designed specifically for travel and repeated use, making it a much better fit for life on the move.
The dual-sided design gives you both a soft cleansing surface and a gentle exfoliating mesh, so you get the function of a washcloth and exfoliator in one compact piece of gear.
And unlike random camp shower accessories grabbed at the last minute, this feels like an intentional part of your kit: lightweight, packable, durable, and genuinely pleasant to use.
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Dual-Sided Design
One side is soft and smooth for gentle cleansing, while the other side provides light exfoliation to help remove dirt, sweat, sunscreen, and dry skin.
Quick-Drying + Travel Friendly
Designed to dry quickly between uses, making it ideal for camping, gym bags, travel, and humid environments where traditional loofahs tend to stay damp.
Reusable + Lower Waste
Machine washable and designed for repeated long-term use instead of constantly replacing disposable shower products.
Lightweight
Weighs approximately 1.19 oz, so it disappears easily into your backpack, toiletry kit, or suitcase.
Kula Artwork
Features signature Kula Cloth prints, because practical gear is more fun when it’s beautiful and slightly unhinged.
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97% polyester, 3% spandex
Treat the noofah the same as you would a gentle garment. Machine wash warm or cold with like colors, gentle cycle. Mild detergent, do not use bleach. Hang to dry only. Heat from a dryer tends to warp the fabric. Do not dry clean or bleach.
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Good to know
Questions, answered
Questions about the beloved Noofah.
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YES. Toss that tiny scrubby legend directly into the washing machine and let it live its best clean life. Do NOT put the Noofah in a dryer (only hang to dry!).
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Traditional loofahs eventually become damp little swamp creatures. The Noofah is quick drying, compact, lightweight, reusable, and designed for travel, backpacking, camping, tiny bathrooms, and generally existing as a more evolved bathing experience.
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One side is soft and gentle. The other side has a slightly exfoliating texture for scrubbing away sunscreen, trail dust, questionable campground vibes, and the emotional residue of public restrooms.
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It dries WAY faster than a traditional loofah or washcloth, which means less sogginess and less weirdness.
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The Noofah was basically born to live in backpacks, gym bags, travel kits, van builds, hostel showers, and tiny sink situations.
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No. This is a safe space.
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In our completely unbiased opinion: absolutely.
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This is Anastasia (founder of Kula Cloth). My mom is the #1 OG Kula Cloth fan and there are THREE other products she swears by (other than Kula): The Noofah, The Pillow Strap and the Discovering Wilderness Food Cozy. So, it's safe to say that this product is Founder's Mom Approved. I had to pay her about $1,000,000 to include this testimonial too.
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In case you nobody told you today, you're doing GREAT. You're genuinely awesome, and even though life is sometimes really freakin' tough... you are doing your best, and that's AMAZING. Take 5 minutes right now and dance to your favorite song and celebrate how cool you are. You're alive on this planet which is spinning in an infinite cosmos, and I just want you to remember that.. always.