OUR STORY

ALPINE BEGINNINGS

Kula Cloth® was born during a trip to the Alpine Lakes Wilderness in Washington State. Anastasia Allison was enjoying a spectacular sunset over Robin Lakes, when she walked around a larch tree to discover... a giant pile of toilet paper.

Upon returning home, she started researchingLeave No Traceoptions for toilet paper in the wilderness. She discovered the concept of a pee cloth and decided to give it a try (even though she had to admit - it sounded a little weird at first). She didn't like the idea of a bandana, so she bought a small blue piece of microfiber. 

This piece of fabric was a game changer for her - as a women's backpacking instructor for nearly 10 years, she started encouraging all of her students to use a pee cloth in the wilderness.

A DREAM IS BORN.

As a joke, Anastasia started taking photos of her blue microfiber pee cloth in various spectacular wilderness settings. She was taking a dramatic photo of her pee cloth on the Wind River High Route when she caught herself thinking, "I wish that looked cooler." Suddenly, she had the idea to design an intentional pee cloth  - something that she could feel proud to wear on her pack. She wanted it to feel like an actual piece of gear, not just an afterthought 'rag' or a scrap of cloth. 

After nearly 3 years of obsessively researching (with ZERO experience in the textile industry and no clue how to use a sewing machine) and after hundreds of hours of field testing with over 30 adventurous testers, she finalized the design and the Kula Cloth™was born.